Companies should focus on validating idea(s) in order to determine its success rate. In this article, we will discuss the process of idea validation prevent negative results, both from business and customer perspectives....
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The user needs to quickly understand the purpose of your product, how to interact with it, and what benefits it can offer them. We look at the process and provide you with some best practices about how you can improve the onboarding UX process....
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13 Dark UX Patterns To Avoid If You Don't Want To Spook Your Users. Dark UX patterns spoil trust and take advantage of the users. This is quite the opposite of what UX/UI designers should be doing. Dark UX patterns are also damaging to the company in the long-term. Users...
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In this article, we’ll discuss some of the most widely-held misconceptions and myths about UX design, and explain why each one is incorrect....
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In this guide, we deep dive and look at information architecture, and how it relates to UX design. How IA is a pivotal step in the UX design process....
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At Idea Theorem, our Design Process consists of 4 key phases. Among the 4, UI design (or user interface design) is our 3rd key phase in creating a great user experience. UI design is an important part of any product designing stage. UI design focuses on the visual design, look, and...
Read More![Digital Innovations within Retail: Current and Future Trends [Infographic]](https://www.ideatheorem.com/wp-content/uploads/2019/05/477-02.png)
In the retail industry, there has been two evident shifts. One is an increase in technological use, and secondly, changes in consumer behaviour. Currently, there is now a higher expectation to have more convenient alternative to shop which is resulting in digital innovations within the retail industry. In February 2019, Tesla’s CEO...
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