Established in 1881 as the Ontario Jockey Club, the prestigious Woodbine Entertainment Group is home to Toronto’s only Casino and Race Track for recreational gambling. It also houses a variety of venues for events including restaurants and bars delivering experiences ranging from old-world charm to swanky cosmopolitan vibes. Being the most preferred destination for all kinds of social and private events, Woodbine felt like it needed to revamp their digital presence to consolidate their numer-uno status.
Our UX design process initiated a complete overhaul of the website focussing on ease of access to book the venue and showcasing the facility’s hosting capabilities.
Woodbine team was delighted with the improved overall website experience, this ensured their digital experience was top of the class very much like their business offering.