we build extraordinary customer experiences

Our Work

Our Capabilities

UI/UX Design
- User Interface Design
- Design Systems
- Rapid Prototyping
- Wireframing
- Clickable Prototypes
- Information Architecture
User Research & Testing
- User Interviews
- Personas
- Customer Journey Mapping
- Usability Testing
- UX Audits
- Empathy Mapping
Development
- SAAS Platform
- Progressive Web App
- Mobile App
- Website & eCommerce
- APIs & Integrations
- QA, Test & Delivery Automation

Our Happy Clients

A Trusted Healthcare Partner – Canada’s Largest Lab Provider

See how we helped over 3.1 million Canadians access lab results and organize appointments

Green P Parking, the Toronto Parking Authority

See how we enhanced User Experience (UX) and improved app usability for over 1.3 million users

Building a Smarter PartnerWorld for Co-Marketing

Implementing UI / UX improvements for complex partner portals used worldwide

Making insurance claim submission process seamless

Learn how we helped an insurance company enhance their portal with usability testing

Transforming a City, One community at a time

Digital Transformation of a Community Center

Changing the way friends hangout

How we created fun and engaging way to do activities with friends

UX Audit as an input for Digital Strategy

Fixing a regional community resource with UX Analysis

Online Platform for Underwriters

How we help Enterprise enhance their internal apps to stay competitive & agile

#1 app for contractors in North America

Making it easy for contractors to provide quick estimates, create invoices, and get paid faster.

Testimonials

The Idea Theorem™ team worked efficiently to host focus group sessions and supported conducting a customer survey to gather and synthesize insights and recommendations in a digestible and insightful manner.

Sasha Rana
Director of Customer Experience & Marketing

Idea Theorem has created a visually appealing, user-friendly product that is designed specifically for our unique needs. As we use the system and discover tweaks that are needed, Idea Theorem is fast to reply and adjust the program as needed. I look forward to the efficiency, better customer service, and administrative ease this will provide.

Rebecca Keenan
Director of Human Resources

Thank you for all your work on this project. I know the timelines were short and requirements limited so we appreciate your co-operation and respect within our limited framework. We will take the designs and use them to guide our future vision of the product.

Dorothy Combers
AVP, Analytics