A successful product should consist of user experience (UX) that meets the needs of the targeted users and ensures business goals are met. UX designers focus on how to align the product’s user experience and business goals together....
Read MoreA successful product should consist of user experience (UX) that meets the needs of the targeted users and ensures business goals are met. UX designers focus on how to align the product’s user experience and business goals together....
Read MoreCompanies should focus on validating idea(s) in order to determine its success rate. In this article, we will discuss the process of idea validation prevent negative results, both from business and customer perspectives....
Read MoreIn this article, we’ll discuss some of the most widely-held misconceptions and myths about UX design, and explain why each one is incorrect....
Read MoreIn this guide, we deep dive and look at information architecture, and how it relates to UX design. How IA is a pivotal step in the UX design process....
Read MoreAt Idea Theorem, our Design Process consists of 4 key phases. Among the 4, UI design (or user interface design) is our 3rd key phase in creating a great user experience. UI design is an important part of any product designing stage. UI design focuses on the visual design, look, and...
Read MoreIn the retail industry, there has been two evident shifts. One is an increase in technological use, and secondly, changes in consumer behaviour. Currently, there is now a higher expectation to have more convenient alternative to shop which is resulting in digital innovations within the retail industry. In February 2019, Tesla’s CEO...
Read MoreIn the finance industry, there has been an emerging innovation that focuses on improving financial services with the use of technology. Smartphones and cryptocurrency are just a few technological examples that are becoming more regularly accessible. This is called Financial technology, also known as Fintech. Fintech is defined as a combination of...
Read MoreIn the health-care industry, there has been an increasing shift from illness to wellness. People are beginning to look at other options for managing their personal health, resulting in increased adoption of virtual care options. Let's look at the emergence of digital healthcare....
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