A successful product should consist of user experience (UX) that meets the needs of the targeted users and ensures business goals are met. UX designers focus on how to align the product’s user experience and business goals together....
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Companies should focus on validating idea(s) in order to determine its success rate. In this article, we will discuss the process of idea validation prevent negative results, both from business and customer perspectives....
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In this article, we’ll discuss some of the most widely-held misconceptions and myths about UX design, and explain why each one is incorrect....
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In this guide, we deep dive and look at information architecture, and how it relates to UX design. How IA is a pivotal step in the UX design process....
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At Idea Theorem, our Design Process consists of 4 key phases. Among the 4, UI design (or user interface design) is our 3rd key phase in creating a great user experience. UI design is an important part of any product designing stage. UI design focuses on the visual design, look, and...
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